Rough Matter β€” Dry Texture Paste

Β£18.00

ROUGH TEXTURE. SMOOTH MOVES. ZERO SHINE.

Rough Matter is the dry texture paste that adds shape, grit, and controlled chaos to your style β€” without weighing things down. This is for the ones who like it tousled but tight, messy but managed.

Infused with kaolin clay and a subtle warm-spice scent (think cinnamon meets β€œfresh as hell”), it gives flexible hold with a matte finish that stays where you put it β€” and plays nice when you don’t.

✨ One scoop = lived-in texture that doesn’t quit.

WHY YOU’LL LOVE IT:

🌾 Dry matte finish β€” no gloss, no grease
πŸ€™ Flexible hold with all-day movement
🌰 Subtle cinnamon & nutmeg scent = clean, warm, grounded
πŸ’§ No crust, no clumps, no drama
🌿 Vegan β€’ Cruelty-Free β€’ Paraben-Free
✨ Works on damp or dry hair β€” your style, your rules

HOW TO USE:

Warm a small amount between palms. Apply to roots, ends, or the whole mop. Rake, twist, mess it up, or smooth it down β€” whatever works for your chaos.

ROUGH TEXTURE. SMOOTH MOVES. ZERO SHINE.

Rough Matter is the dry texture paste that adds shape, grit, and controlled chaos to your style β€” without weighing things down. This is for the ones who like it tousled but tight, messy but managed.

Infused with kaolin clay and a subtle warm-spice scent (think cinnamon meets β€œfresh as hell”), it gives flexible hold with a matte finish that stays where you put it β€” and plays nice when you don’t.

✨ One scoop = lived-in texture that doesn’t quit.

WHY YOU’LL LOVE IT:

🌾 Dry matte finish β€” no gloss, no grease
πŸ€™ Flexible hold with all-day movement
🌰 Subtle cinnamon & nutmeg scent = clean, warm, grounded
πŸ’§ No crust, no clumps, no drama
🌿 Vegan β€’ Cruelty-Free β€’ Paraben-Free
✨ Works on damp or dry hair β€” your style, your rules

HOW TO USE:

Warm a small amount between palms. Apply to roots, ends, or the whole mop. Rake, twist, mess it up, or smooth it down β€” whatever works for your chaos.

Product Name:
Rough Matter β€” Dry Texture Paste (100ml)

Product Type:
Flexible-hold dry styling paste with matte finish

Size:
100β€―ml aluminium tin (approx. 5β€―cm H Γ— 8β€―cm D)

Fragrance:
Cinnamon & Nutmeg – subtle, warm, and quietly confident

Ingredients:
Aqua, Kaolin, Petrolatum, PVP, Lanolin, Cetyl Alcohol, VP/VA Copolymer, Cera Carnauba, Ozokerite, PEG-40 Hydrogenated Castor Oil, Propylene Glycol, Polyacrylamide, C13‑14 Isoparaffin, Laureth-7, Benzyl Alcohol, Dehydroacetic Acid, Parfum, Amyl Cinnamal, Coumarin, Eugenol, Limonene

Hair Types:
Great for short to mid-length styles
Perfect for texture, grit, lift, and layers

Benefits:

  • Dry matte finish = no shine

  • Strong, flexible hold without stiffness

  • No flaking, no sticky hands

  • Smells fresh, not floral

  • Reworkable through the day

Free From:
Parabens β€’ Sulphates β€’ Animal testing
Eco-friendly and cruelty-free

Shelf Life:
12 months after opening

Warnings:
External use only. Avoid eye contact. May cause sudden smug satisfaction.

Made in the UK πŸ‡¬πŸ‡§
Vegan β€’ Cruelty-Free β€’ Willow & Bloom Approvedβ„’