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“Approved by stylists, loved by real hair..”
Our hair care range is built on decades behind the chair, not trends that come and go. Put together by professional hairdressers with over 50 years of hands-on experience, each formula is designed to do what good hair care should: support healthy hair, respect the scalp, and actually make styling easier.
From everyday cleansing to nourishing treatments and finishing touches, this is thoughtful hair care for hair that wants to behave and look good doing it.
Scroll on — your best hair days start just below.
The Shampoo
Foamy, golden softness that cleans gently while giving your hair a silky, light-catching glow.
The Conditioner
A creamy, melt-in moment that detangles instantly and leaves your hair smooth, soft, and seriously shiny.
A lightweight gloss serum that tames frizz, seals ends, and leaves every strand looking polished and expensive.
The Treatment
The Oil
A luxurious deep-care ritual that revives tired strands, adds strength, and brings back that soft, bouncy glow.
“Because dull hair was never the vibe.”
THE ARGAN DREAM FOR SILKY, GLOWY HAIR
Goldie Luxe The Treatment is your weekly deep-repair moment — a rich, luxurious argan treatment designed to bring tired, frazzled strands back to life.
Packed with Argan Oil, Panthenol, Wheat Germ, and Hydrolysed Wheat Protein, this creamy formula drenches your hair in moisture, restores elasticity, strengthens weak areas, and smooths split ends like a dream.
It’s glossy-hair energy in a tub — hydrating, softening, strengthening, and making your hair look freshly reborn every single time you rinse. The sherbet fragrance? Sweet, citrusy, and absolutely addictive.
Deep hydration. Restored shine. Elasticity unlocked.
WHY YOU’LL LOVE IT:
💛 Rich Argan Oil for deep nourishment & shine
💧 Panthenol & Wheat Protein to strengthen and repair
🧡 Restores elasticity and softness
✨ Smooths frizz, dryness & split ends
🍊 Sweet sherbet fragrance — fresh & delicious
🌱 Perfect weekly glow-up for all hair types
💥 Leaves hair silky, bouncy & visibly healthier
HOW TO USE:
After shampooing, apply a generous amount to damp hair.
Focus on mid-lengths and ends (your driest areas).
Leave on for 5–10 minutes to let the ingredients sink in.
Rinse thoroughly with warm water.
Use once or twice a week for best hair goddess energy.
GLOSS. PROTECT. TAME. GLOW.
Say hello to your finishing touch, your styling sidekick, your “last step, best step” product. Goldie Luxe Argan Oil Serum is a smooth operator—lightweight, clear, violet-scented magic in a bottle that delivers instant shine, heat protection, and silky softness to every strand.
Whether you’re blow-drying, straightening, or simply smoothing down a frazzled fringe, this vegan serum adds gloss without grease, detangles without drama, and tames flyaways like a boss. Oh, and did we mention the scent? It’s like a violet field in a daydream.
One pump = salon-finish feels.
WHY YOU’LL LOVE IT:
💜 Adds mega-watt shine without the oil slick
🌬️ Provides heat protection when styling
🎯 Tames frizz & static instantly
🌱 Nourishes ends + reduces breakage
🌸 Violet-scented and beautifully light
🫧 Clear formula = no colour distortion
💚 Vegan, cruelty-free, and totally fabulous
HOW TO USE:
Rub 1–2 pumps between palms and apply to dry or damp hair, focusing on mid-lengths to ends. Use before styling to protect and smooth—or after styling for that final gloss-and-go finish. Great on second-day hair to revive shine and tame wildness.
NOURISH. SHINE. SLAY. REPEAT.
If your hair could book a 5-star spa day, this is what it would request.
Goldie Luxe is our luxe, argan oil-enriched conditioner that transforms dry or dull strands into silky, radiant perfection. Think ultimate softness, mirror-like shine, and that “just left the salon” feeling—but vegan, cruelty-free, and fabulously bottled.
Powered by nutrient-rich Argan Oil, strength-boosting Panthenol, and smoothing Dimethicone, this indulgent formula deeply hydrates, tames frizz, and restores bounce. Wrapped in the warm, toasted aroma of roasted vanilla pod—because your hair deserves to smell as good as it looks.
Your hair, but glowier.
WHY YOU’LL LOVE IT:
💛 Vitamin E–rich Argan Oil for deep nourishment
✨ Intensive hydration without heaviness
🌿 Fast detangling & anti-frizz action
🔥 Silky-soft finish + glossy shine
🌰 Roasted vanilla scent = feel-good vibes
🌱 Vegan, cruelty-free, paraben-free glam
HOW TO USE:
Post-shampoo, apply a generous amount to wet hair from mid-lengths to ends. Leave for 2–3 minutes while you breathe deeply, then rinse thoroughly. For best results—and maximum hair flips—use regularly.
LATHER. NOURISH. GLOW. REPEAT.
Let your hair drink in the gold. Goldie Luxe Argan Oil Shampoo is your go-to bottle of liquid indulgence—a foamy, rich cleanser infused with generous amounts of Argan Oil to deeply nourish, hydrate, and revive your strands.
Vitamin E-rich and packed with essential fatty acids, this formula doesn't just clean—it soothes itchy scalps, helps reduce dandruff, and repairs split ends while delivering high-shine softness in every wash. It’s rich, it's creamy, and it smells like a sun-drenched golden daydream.
Now lather like you mean it.
WHY YOU’LL LOVE IT:
💛 Gently cleanses without stripping
🌿 Packed with nourishing Argan Oil
✨ Helps reduce dandruff & soothe itchy scalps
💥 Strengthens + smooths split ends
🌸 Leaves hair soft, shiny & totally swishable
🌱 Vegan, cruelty-free, and sulphate-conscious*
HOW TO USE:
Apply to wet hair and massage into a golden, foamy lather. Rinse well. Repeat if you feel like it. Follow with Goldie Luxe Conditioner for best results (and ultimate hair goddess energy).
YOUR ULTIMATE GOLDEN HOUR IN A BOTTLE.
Meet the dream team: Goldie Luxe Argan Oil Shampoo & Conditioner — the golden-glow duo designed to cleanse, nourish, smooth, and shine your hair into absolute submission.
Infused with rich, vitamin-packed Argan Oil, this indulgent pair gently cleanses without stripping, deeply moisturises, tames frizz, and leaves every strand with that glossy, salon-swish finish. And yes — they both smell like toasted vanilla heaven.
Healthy scalp, soft ends, happy hair. What more could you want?
WHY YOU’LL LOVE THEM:
💛 Argan Oil = the queen of hydration
🌿 Helps reduce dandruff + soothe irritated scalps
✨ Deep nourishment without heaviness
🔥 Strengthens, smooths + adds shine
🌰 Roasted vanilla pod fragrance = instant mood lift
🌱 Vegan, cruelty-free, and paraben-free
HOW TO USE:
Step 1: Massage the shampoo into wet hair until you’re covered in a rich, golden foam. Rinse well.
Step 2: Smooth the conditioner through mid-lengths to ends. Leave for 2–3 minutes. Rinse, flip your hair, and admire yourself.
Use regularly to keep your hair looking glossier than a magazine cover.
YOUR COMPLETE GOLDEN GLOW UP.
Treat your locks to the full Goldie Luxe experience. This haircare trio includes our deeply nourishing Argan Oil Shampoo, buttery-soft Argan Conditioner, and the perfect finishing touch: a glossy 30ml serum scented with soft violet.
Infused with vitamin-rich Argan Oil and packed with frizz-taming, shine-boosting magic, this trio smooths, hydrates, and strengthens in all the right places. Whether you’re heat styling, colour-loving, or just vibing with your curls, this golden ritual has your back.
Lather. Nourish. Gloss. Repeat.
WHY YOU’LL LOVE IT:
💛 Deep hydration & daily nourishment
🧴 Full system: cleanse, condition, and style
🌿 Repairs, smooths, and helps prevent breakage
🌸 Roasted vanilla & soft violet scents
🫧 Gentle formulas with shimmer and shine
🌱 Vegan, cruelty-free, and totally hair-obsessed
HOW TO USE:
Shampoo — Lather through wet hair. Rinse. Repeat if needed.
Conditioner — Work through mid-lengths to ends. Leave for 2–3 mins, then rinse.
Serum — Apply 1–2 pumps to damp or dry hair. Focus on mid-lengths to ends for shine, frizz control, and heat protection.
“The minty scalp reboot your mornings have been begging for.”
Cold rinse vibes in a bottle
Nature’s tingliest overachiever
Minty fresh and mentally stable...ish.
Bye buildup, hello bounce.
Root Awakening - The Shampoo
A clarifying, cool-rinse cleanse that resets your roots and delivers a minty spark of “yep, she’s alive.”
Cool Intentions - The Conditioner
A mint-soft moisture moment that smooths, soothes, and leaves your hair feeling light, bouncy, and freshly revived.
“For mornings that need a little tingle.”
CONDITION YOUR ROOTS. CHILL YOUR SCALP.
Meet Cool Intentions — the conditioner that completes your Root Awakening ritual with a serene, spa-style deep breath. Super-refreshing tea tree, peppermint, and eucalyptus glide into your strands to smooth, strengthen, and leave your scalp feeling minty-cool and ready for the day—not snooze city.
Think silky, detangled hair—and a scalp so fresh you’ll want to flash it off in morning selfies. Trust us: it's chill in a bottle.
Soft strands. Calm scalp. Stealthy style.
WHY YOU’LL LOVE IT:
🌿 Tea tree + peppermint + eucalyptus = invigorating hydration
💧 Smooths and detangles without heaviness
🚿 Lightweight yet lush—no greasy finish
👃 Clean, earthy scent that revives
🌱 Vegan • Sulphate-free • Paraben-free
✨ Complements Root Awakening shampoo for a full-powered wake-up
HOW TO USE:
After shampooing, apply a generous dollop from mid-lengths to ends. Leave on for 1–2 minutes, breathe deeply, then rinse thoroughly. Use daily or whenever you want your hair to whisper “fresh.”
START YOUR DAY WITH A TINGLE
Root Awakening is the morning kick your scalp didn’t know it needed — a zesty tea tree shampoo that delivers a full-on wake-up call in one minty-fresh lather.
Infused with tea tree, peppermint, eucalyptus, and menthol, this energising formula deep-cleanses without stripping, calms flaky scalps, and leaves your head feeling oh-so-fresh. It’s a shampoo and a slap round the face — in the best way.
Clean roots. Clear head. Calm vibes.
WHY YOU’LL LOVE IT:
🌿 Cooling tea tree, menthol & eucalyptus
🧼 Deep-cleansing without harshness
🚿 Instant lather, zero residue
👃 Smells fresh, minty & alive
🌱 Vegan • Sulphate-free • Paraben-free
💥 Your scalp’s morning alarm clock
HOW TO USE:
Massage into wet hair and scalp. Lather up, breathe in, feel the tingle. Rinse well and repeat if needed. Use daily or anytime your hair needs a proper refresh.
WAKE. WASH. COOL. REPEAT.
The Tea Tree Duo Set is your full minty ritual — a wake-up call and a deep breath for your scalp.
Root Awakening brings the energising lather that clears your head, while Cool Intentions follows with a refreshing, lightweight condition that leaves your strands soft, smooth, and calm.
Infused with tea tree, peppermint, eucalyptus, and menthol, this powerful pair deep-cleanses without stripping, soothes flaky or irritated scalps, and leaves your whole head feeling minty-fresh and totally revived.
It’s your shower’s version of: “Wake up, babe — you’ve got great hair to achieve.”
✨ Clean roots. Soft ends. Calm scalp. Minty bliss.
WHY YOU’LL LOVE IT:
🌿 Tea tree, peppermint, eucalyptus & menthol
🧼 Shampoo clarifies without harshness
💧 Conditioner hydrates lightly with zero grease
🚿 Instant lather + silky detangling
👃 Smells fresh, minty & cooling
🌱 Vegan • Sulphate-free • Paraben-free
💥 Your scalp’s morning + evening reset
HOW TO USE:
Step 1 — Shampoo:
Massage Root Awakening into wet scalp.
Lather up, breathe in, feel the tingle.
Rinse well (repeat for extra freshness).
Step 2 — Condition:
Smooth Cool Intentions from mid-lengths to ends.
Leave for 1–2 minutes, breathe deeply.
Rinse thoroughly.
Use daily or whenever your hair needs a proper refresh.
“Which Shampoo Babe Are You?”
“The Calm One”
“The Cozy One”
“The Free Spirit”
“The Hype Girl”
Tap to meet your match.
“The Clean Girl”
Five scents. Five moods. One perfect match.
Strawberry Feels - Protein Spray
Protein boost, zero crunch
Smooths & strengthens
Fruity strawberry scent
Vegan & paraben-free
Kissed & Resist - Miracle Mist
Lightweight hydration
Heat defence built in
Detangles like a dream
Smells delicious
Butterfly Kisses - Tearless Shampoo
Tear-free & gentle
Made with love for little ones
Soft as petals
Sweet strawberry scent
Ready to bloom? Pick your hair’s new favourite.
STRAWBERRY-SMOOTHED. FEATHER-LIGHT. NO RINSE REQUIRED.
Meet Strawberry Feels, the protein-packed mist that gives your hair an instant glow-up—no heat, no hassle. With panthenol (pro‑vitamin B5), wheat protein, and Vitamin E–rich wheat germ, this spray renews strength, seals cuticles, and smooths flyaways—all while smelling fruity AF.
Spritz it on wet or dry hair, comb through, and walk away—no need to rinse. It’s like a strawberry smoothie for your strands, leaving them conditioned, balanced, and ready for anything.
Hair feels polished. You feel unstoppable.
WHY YOU’LL LOVE IT:
🍓 Lightweight protein boost—no residue, no crunch
🌿 Smooths, seals, and strengthens in a single spritz
👃 Delightful strawberry scent—for happy hair days
🌱 Vegan • Sulphate-free • Paraben-free
🎯 Great as leave-in or pre-styling prep
HOW TO USE:
Shake well. Spray generously over wet or dry hair from mid-lengths to ends. Detangle if needed, then style or let it air-dry. Reapply any time your hair needs a silky pick-me-up.
HYDRATE. DETANGLE. DEFEND. SLAY.
This is no ordinary leave-in. Kissed & Resist is your everyday hair hero in a bottle. She hydrates, she softens, she smooths, she protects—and she makes your hair smell absolutely edible.
Infused with silky avocado oil, shine-boosting panthenol, and static-taming goodness, this multitasking mist does it all without weighing your hair down. Just spritz it through damp strands and voilà—goodbye dull, tangled drama; hello soft, swishy confidence.
Consider your hair officially unbothered.
WHY YOU’LL LOVE IT:
💧 Lightweight hydration without the limp
🪄 Detangles like a dream
💥 Built-in heat defence = no more frazzled ends
⚡ Static? Gone. Frizz? Cancelled.
🌸 Signature Willow & Bloom “Rouge” scent
🌿 Vegan, cruelty-free, and paraben-free
HOW TO USE:
Spray generously onto towel-dried or second-day hair. Comb through. Style. Flick. Smirk. Repeat as needed.
NO TEARS. JUST CHEERS.
Meet Butterfly Kisses — the gentle, strawberry-sweet shampoo your hair and scalp will actually want to wake up with. Specially formulated to be tearless (yes, really), this fluffy pink lather washes away grime, grease, and bedtime bed-head, all while smelling like lazy summers and fruity dreams.
Mild enough for tiny tots, sensational enough for grown-up fun.
WHY YOU’LL LOVE IT:
💧 Tear-free formula = zero eye sting
🍓 Sweet strawberry whip scent = shampoo time becomes a joy
🪄 Rich creamy lather cleans thoroughly with minimal product
🌱 Vegan • Sulphate-free • Paraben-free
🌍 Gentle on hair, kind to the planet
HOW TO USE:
Wet hair, squeeze a small dollop, massage gently to lather, rinse, and repeat if you’re into that kind of luxury. Use daily, or whenever your hair needs a smile.
Just a few more juicy picks to kiss your cart with magic.
GET TOUSLED, NOT TANGLED.
Mist Behave is your not-so-innocent texture spray, designed to create that bold, beach-worn feel — the kind of grit, grip, and movement you’d expect from salt-style texture, but taken further. Think piecey definition, undone bend, and a perfectly imperfect “I woke up like this” attitude.
This is texture with intent. An ultra-fine mist that builds matte movement, lived-in volume, and serious grip as you work it through the hair. It’s meant to feel textured — a little rough around the edges — because that’s what gives styles their shape, separation, and staying power.
Texture, grit, and a subtle coastal freshness — like sea air in your hair, without the polish.
Shake it. Spray it. Mist Behave.
WHY YOU’LL LOVE IT:
🌊 Creates bold, beach-inspired texture & separation
🪨 Gritty, matte finish with real grip and structure
🌬️ Builds volume and bend for undone, lived-in styles
🌸 Subtle coastal scent (fresh, clean, not sweet)
💧 Designed to feel textured — the more you work it, the better it looks
🌱 Vegan • Cruelty-Free • Paraben-Free
HOW TO USE:
Shake well. Spritz onto damp or dry hair from mid-lengths to ends. Scrunch, twist, or rough it up with your hands to build texture and grip. Let air-dry for raw, beachy movement or diffuse if you want extra volume and shape.
ROOT PHYSICS, UNLOCKED.
Introducing Bounce Theory — our weightless volumising spray that lifts from the roots and adds oomph without the crunch. It's the clever way to turn limp into lush, flat into fabulous, and fine into full-bodied — without needing a full-blown blowout.
Formulated with lightweight fixatives and a cheeky kick of caffeine, Bounce Theory gives instant body and subtle texture with a clean, salon-fresh scent. The finish? Light, airy, and touchably soft — like your hair had a great idea and ran with it.
Warning: may cause uncontrollable swishing.
WHY YOU’LL LOVE IT:
💥 Instant lift at the roots, where it counts
🌬️ Adds body, bounce & natural movement
👃 Fresh, clean salon scent
💧 Non-sticky formula — never stiff or heavy
💡 Boosts volume without the build-up
🌱 Vegan • Cruelty-Free • Paraben-Free
HOW TO USE:
Spritz directly at the roots of towel-dried hair, section by section. Comb through for even distribution, then blow-dry with a round brush or flip your head upside down for a DIY salon moment. Use on dry hair for a midday refresh.
“Approved by stylists, loved by real hair..”
Our hair care range is built on decades behind the chair, not trends that come and go. Put together by professional hairdressers with over 50 years of hands-on experience, each formula is designed to do what good hair care should: support healthy hair, respect the scalp, and actually make styling easier.
From everyday cleansing to nourishing treatments and finishing touches, this is thoughtful hair care for hair that wants to behave and look good doing it.
Scroll on — your best hair days start just below.
The Shampoo
Foamy, golden softness that cleans gently while giving your hair a silky, light-catching glow.
The Conditioner
A creamy, melt-in moment that detangles instantly and leaves your hair smooth, soft, and seriously shiny.
A lightweight gloss serum that tames frizz, seals ends, and leaves every strand looking polished and expensive.
The Treatment
The Oil
A luxurious deep-care ritual that revives tired strands, adds strength, and brings back that soft, bouncy glow.
“Because dull hair was never the vibe.”
THE ARGAN DREAM FOR SILKY, GLOWY HAIR
Goldie Luxe The Treatment is your weekly deep-repair moment — a rich, luxurious argan treatment designed to bring tired, frazzled strands back to life.
Packed with Argan Oil, Panthenol, Wheat Germ, and Hydrolysed Wheat Protein, this creamy formula drenches your hair in moisture, restores elasticity, strengthens weak areas, and smooths split ends like a dream.
It’s glossy-hair energy in a tub — hydrating, softening, strengthening, and making your hair look freshly reborn every single time you rinse. The sherbet fragrance? Sweet, citrusy, and absolutely addictive.
Deep hydration. Restored shine. Elasticity unlocked.
WHY YOU’LL LOVE IT:
💛 Rich Argan Oil for deep nourishment & shine
💧 Panthenol & Wheat Protein to strengthen and repair
🧡 Restores elasticity and softness
✨ Smooths frizz, dryness & split ends
🍊 Sweet sherbet fragrance — fresh & delicious
🌱 Perfect weekly glow-up for all hair types
💥 Leaves hair silky, bouncy & visibly healthier
HOW TO USE:
After shampooing, apply a generous amount to damp hair.
Focus on mid-lengths and ends (your driest areas).
Leave on for 5–10 minutes to let the ingredients sink in.
Rinse thoroughly with warm water.
Use once or twice a week for best hair goddess energy.
GLOSS. PROTECT. TAME. GLOW.
Say hello to your finishing touch, your styling sidekick, your “last step, best step” product. Goldie Luxe Argan Oil Serum is a smooth operator—lightweight, clear, violet-scented magic in a bottle that delivers instant shine, heat protection, and silky softness to every strand.
Whether you’re blow-drying, straightening, or simply smoothing down a frazzled fringe, this vegan serum adds gloss without grease, detangles without drama, and tames flyaways like a boss. Oh, and did we mention the scent? It’s like a violet field in a daydream.
One pump = salon-finish feels.
WHY YOU’LL LOVE IT:
💜 Adds mega-watt shine without the oil slick
🌬️ Provides heat protection when styling
🎯 Tames frizz & static instantly
🌱 Nourishes ends + reduces breakage
🌸 Violet-scented and beautifully light
🫧 Clear formula = no colour distortion
💚 Vegan, cruelty-free, and totally fabulous
HOW TO USE:
Rub 1–2 pumps between palms and apply to dry or damp hair, focusing on mid-lengths to ends. Use before styling to protect and smooth—or after styling for that final gloss-and-go finish. Great on second-day hair to revive shine and tame wildness.
NOURISH. SHINE. SLAY. REPEAT.
If your hair could book a 5-star spa day, this is what it would request.
Goldie Luxe is our luxe, argan oil-enriched conditioner that transforms dry or dull strands into silky, radiant perfection. Think ultimate softness, mirror-like shine, and that “just left the salon” feeling—but vegan, cruelty-free, and fabulously bottled.
Powered by nutrient-rich Argan Oil, strength-boosting Panthenol, and smoothing Dimethicone, this indulgent formula deeply hydrates, tames frizz, and restores bounce. Wrapped in the warm, toasted aroma of roasted vanilla pod—because your hair deserves to smell as good as it looks.
Your hair, but glowier.
WHY YOU’LL LOVE IT:
💛 Vitamin E–rich Argan Oil for deep nourishment
✨ Intensive hydration without heaviness
🌿 Fast detangling & anti-frizz action
🔥 Silky-soft finish + glossy shine
🌰 Roasted vanilla scent = feel-good vibes
🌱 Vegan, cruelty-free, paraben-free glam
HOW TO USE:
Post-shampoo, apply a generous amount to wet hair from mid-lengths to ends. Leave for 2–3 minutes while you breathe deeply, then rinse thoroughly. For best results—and maximum hair flips—use regularly.
LATHER. NOURISH. GLOW. REPEAT.
Let your hair drink in the gold. Goldie Luxe Argan Oil Shampoo is your go-to bottle of liquid indulgence—a foamy, rich cleanser infused with generous amounts of Argan Oil to deeply nourish, hydrate, and revive your strands.
Vitamin E-rich and packed with essential fatty acids, this formula doesn't just clean—it soothes itchy scalps, helps reduce dandruff, and repairs split ends while delivering high-shine softness in every wash. It’s rich, it's creamy, and it smells like a sun-drenched golden daydream.
Now lather like you mean it.
WHY YOU’LL LOVE IT:
💛 Gently cleanses without stripping
🌿 Packed with nourishing Argan Oil
✨ Helps reduce dandruff & soothe itchy scalps
💥 Strengthens + smooths split ends
🌸 Leaves hair soft, shiny & totally swishable
🌱 Vegan, cruelty-free, and sulphate-conscious*
HOW TO USE:
Apply to wet hair and massage into a golden, foamy lather. Rinse well. Repeat if you feel like it. Follow with Goldie Luxe Conditioner for best results (and ultimate hair goddess energy).
YOUR ULTIMATE GOLDEN HOUR IN A BOTTLE.
Meet the dream team: Goldie Luxe Argan Oil Shampoo & Conditioner — the golden-glow duo designed to cleanse, nourish, smooth, and shine your hair into absolute submission.
Infused with rich, vitamin-packed Argan Oil, this indulgent pair gently cleanses without stripping, deeply moisturises, tames frizz, and leaves every strand with that glossy, salon-swish finish. And yes — they both smell like toasted vanilla heaven.
Healthy scalp, soft ends, happy hair. What more could you want?
WHY YOU’LL LOVE THEM:
💛 Argan Oil = the queen of hydration
🌿 Helps reduce dandruff + soothe irritated scalps
✨ Deep nourishment without heaviness
🔥 Strengthens, smooths + adds shine
🌰 Roasted vanilla pod fragrance = instant mood lift
🌱 Vegan, cruelty-free, and paraben-free
HOW TO USE:
Step 1: Massage the shampoo into wet hair until you’re covered in a rich, golden foam. Rinse well.
Step 2: Smooth the conditioner through mid-lengths to ends. Leave for 2–3 minutes. Rinse, flip your hair, and admire yourself.
Use regularly to keep your hair looking glossier than a magazine cover.
YOUR COMPLETE GOLDEN GLOW UP.
Treat your locks to the full Goldie Luxe experience. This haircare trio includes our deeply nourishing Argan Oil Shampoo, buttery-soft Argan Conditioner, and the perfect finishing touch: a glossy 30ml serum scented with soft violet.
Infused with vitamin-rich Argan Oil and packed with frizz-taming, shine-boosting magic, this trio smooths, hydrates, and strengthens in all the right places. Whether you’re heat styling, colour-loving, or just vibing with your curls, this golden ritual has your back.
Lather. Nourish. Gloss. Repeat.
WHY YOU’LL LOVE IT:
💛 Deep hydration & daily nourishment
🧴 Full system: cleanse, condition, and style
🌿 Repairs, smooths, and helps prevent breakage
🌸 Roasted vanilla & soft violet scents
🫧 Gentle formulas with shimmer and shine
🌱 Vegan, cruelty-free, and totally hair-obsessed
HOW TO USE:
Shampoo — Lather through wet hair. Rinse. Repeat if needed.
Conditioner — Work through mid-lengths to ends. Leave for 2–3 mins, then rinse.
Serum — Apply 1–2 pumps to damp or dry hair. Focus on mid-lengths to ends for shine, frizz control, and heat protection.
“The minty scalp reboot your mornings have been begging for.”
Cold rinse vibes in a bottle
Nature’s tingliest overachiever
Minty fresh and mentally stable...ish.
Bye buildup, hello bounce.
Root Awakening - The Shampoo
A clarifying, cool-rinse cleanse that resets your roots and delivers a minty spark of “yep, she’s alive.”
Cool Intentions - The Conditioner
A mint-soft moisture moment that smooths, soothes, and leaves your hair feeling light, bouncy, and freshly revived.
“For mornings that need a little tingle.”
CONDITION YOUR ROOTS. CHILL YOUR SCALP.
Meet Cool Intentions — the conditioner that completes your Root Awakening ritual with a serene, spa-style deep breath. Super-refreshing tea tree, peppermint, and eucalyptus glide into your strands to smooth, strengthen, and leave your scalp feeling minty-cool and ready for the day—not snooze city.
Think silky, detangled hair—and a scalp so fresh you’ll want to flash it off in morning selfies. Trust us: it's chill in a bottle.
Soft strands. Calm scalp. Stealthy style.
WHY YOU’LL LOVE IT:
🌿 Tea tree + peppermint + eucalyptus = invigorating hydration
💧 Smooths and detangles without heaviness
🚿 Lightweight yet lush—no greasy finish
👃 Clean, earthy scent that revives
🌱 Vegan • Sulphate-free • Paraben-free
✨ Complements Root Awakening shampoo for a full-powered wake-up
HOW TO USE:
After shampooing, apply a generous dollop from mid-lengths to ends. Leave on for 1–2 minutes, breathe deeply, then rinse thoroughly. Use daily or whenever you want your hair to whisper “fresh.”
START YOUR DAY WITH A TINGLE
Root Awakening is the morning kick your scalp didn’t know it needed — a zesty tea tree shampoo that delivers a full-on wake-up call in one minty-fresh lather.
Infused with tea tree, peppermint, eucalyptus, and menthol, this energising formula deep-cleanses without stripping, calms flaky scalps, and leaves your head feeling oh-so-fresh. It’s a shampoo and a slap round the face — in the best way.
Clean roots. Clear head. Calm vibes.
WHY YOU’LL LOVE IT:
🌿 Cooling tea tree, menthol & eucalyptus
🧼 Deep-cleansing without harshness
🚿 Instant lather, zero residue
👃 Smells fresh, minty & alive
🌱 Vegan • Sulphate-free • Paraben-free
💥 Your scalp’s morning alarm clock
HOW TO USE:
Massage into wet hair and scalp. Lather up, breathe in, feel the tingle. Rinse well and repeat if needed. Use daily or anytime your hair needs a proper refresh.
WAKE. WASH. COOL. REPEAT.
The Tea Tree Duo Set is your full minty ritual — a wake-up call and a deep breath for your scalp.
Root Awakening brings the energising lather that clears your head, while Cool Intentions follows with a refreshing, lightweight condition that leaves your strands soft, smooth, and calm.
Infused with tea tree, peppermint, eucalyptus, and menthol, this powerful pair deep-cleanses without stripping, soothes flaky or irritated scalps, and leaves your whole head feeling minty-fresh and totally revived.
It’s your shower’s version of: “Wake up, babe — you’ve got great hair to achieve.”
✨ Clean roots. Soft ends. Calm scalp. Minty bliss.
WHY YOU’LL LOVE IT:
🌿 Tea tree, peppermint, eucalyptus & menthol
🧼 Shampoo clarifies without harshness
💧 Conditioner hydrates lightly with zero grease
🚿 Instant lather + silky detangling
👃 Smells fresh, minty & cooling
🌱 Vegan • Sulphate-free • Paraben-free
💥 Your scalp’s morning + evening reset
HOW TO USE:
Step 1 — Shampoo:
Massage Root Awakening into wet scalp.
Lather up, breathe in, feel the tingle.
Rinse well (repeat for extra freshness).
Step 2 — Condition:
Smooth Cool Intentions from mid-lengths to ends.
Leave for 1–2 minutes, breathe deeply.
Rinse thoroughly.
Use daily or whenever your hair needs a proper refresh.
“Which Shampoo Babe Are You?”
“The Calm One”
“The Cozy One”
“The Free Spirit”
“The Hype Girl”
Tap to meet your match.
“The Clean Girl”
Five scents. Five moods. One perfect match.
Strawberry Feels - Protein Spray
Protein boost, zero crunch
Smooths & strengthens
Fruity strawberry scent
Vegan & paraben-free
Kissed & Resist - Miracle Mist
Lightweight hydration
Heat defence built in
Detangles like a dream
Smells delicious
Butterfly Kisses - Tearless Shampoo
Tear-free & gentle
Made with love for little ones
Soft as petals
Sweet strawberry scent
Ready to bloom? Pick your hair’s new favourite.
STRAWBERRY-SMOOTHED. FEATHER-LIGHT. NO RINSE REQUIRED.
Meet Strawberry Feels, the protein-packed mist that gives your hair an instant glow-up—no heat, no hassle. With panthenol (pro‑vitamin B5), wheat protein, and Vitamin E–rich wheat germ, this spray renews strength, seals cuticles, and smooths flyaways—all while smelling fruity AF.
Spritz it on wet or dry hair, comb through, and walk away—no need to rinse. It’s like a strawberry smoothie for your strands, leaving them conditioned, balanced, and ready for anything.
Hair feels polished. You feel unstoppable.
WHY YOU’LL LOVE IT:
🍓 Lightweight protein boost—no residue, no crunch
🌿 Smooths, seals, and strengthens in a single spritz
👃 Delightful strawberry scent—for happy hair days
🌱 Vegan • Sulphate-free • Paraben-free
🎯 Great as leave-in or pre-styling prep
HOW TO USE:
Shake well. Spray generously over wet or dry hair from mid-lengths to ends. Detangle if needed, then style or let it air-dry. Reapply any time your hair needs a silky pick-me-up.
HYDRATE. DETANGLE. DEFEND. SLAY.
This is no ordinary leave-in. Kissed & Resist is your everyday hair hero in a bottle. She hydrates, she softens, she smooths, she protects—and she makes your hair smell absolutely edible.
Infused with silky avocado oil, shine-boosting panthenol, and static-taming goodness, this multitasking mist does it all without weighing your hair down. Just spritz it through damp strands and voilà—goodbye dull, tangled drama; hello soft, swishy confidence.
Consider your hair officially unbothered.
WHY YOU’LL LOVE IT:
💧 Lightweight hydration without the limp
🪄 Detangles like a dream
💥 Built-in heat defence = no more frazzled ends
⚡ Static? Gone. Frizz? Cancelled.
🌸 Signature Willow & Bloom “Rouge” scent
🌿 Vegan, cruelty-free, and paraben-free
HOW TO USE:
Spray generously onto towel-dried or second-day hair. Comb through. Style. Flick. Smirk. Repeat as needed.
NO TEARS. JUST CHEERS.
Meet Butterfly Kisses — the gentle, strawberry-sweet shampoo your hair and scalp will actually want to wake up with. Specially formulated to be tearless (yes, really), this fluffy pink lather washes away grime, grease, and bedtime bed-head, all while smelling like lazy summers and fruity dreams.
Mild enough for tiny tots, sensational enough for grown-up fun.
WHY YOU’LL LOVE IT:
💧 Tear-free formula = zero eye sting
🍓 Sweet strawberry whip scent = shampoo time becomes a joy
🪄 Rich creamy lather cleans thoroughly with minimal product
🌱 Vegan • Sulphate-free • Paraben-free
🌍 Gentle on hair, kind to the planet
HOW TO USE:
Wet hair, squeeze a small dollop, massage gently to lather, rinse, and repeat if you’re into that kind of luxury. Use daily, or whenever your hair needs a smile.